NBA 2K7 Keeps Top Hoops Spot

2K Sports announced today that NBA 2K7 is the number one selling Xbox 360 basketball title for a third straight month; and the number one selling PS3 basketball title. Additionally, NBA 2K7 won Best Team Sports Game at the 2006 Spike TV Video Game Awards.

"We're proud that gamers have made NBA 2K7 the number one selling next-generation NBA title this fall,” said Erik Whiteford, Vice President of Marketing for 2K Sports. “Since its launch in September, NBA 2K7 for the Xbox 360 has steadily increased market share, gaining strong retail support this holiday season.”

Through November, NBA 2K7 was the number one selling next-generation NBA title, capturing 55 percent overall market share of the next-generation basketball market. For September, October and November 2006, NBA 2K7 for the Xbox 360 sold 67 percent more units than NBA 2K6 for the Xbox 360 in its first three months last year.

“Winning gamer choice and critical praise is validation of the hard work of the entire NBA 2K7 development team," said Greg Thomas, President of Visual Concepts, a 2K Sports studio. “At 2K Sports, we listen to our fans and we strive to deliver the deepest sports simulation titles on the market. Based on the strong fan support and critical reception – especially winning the Best Team Sports Game award from the Spike TV Video Game Awards this year – we’ve proven this is the right approach.”