The Microsoft X06 Summary Press Release

On the shores of one of the world’s most artistic and progressive cities, Microsoft Corp. today thrilled attendees at its annual X06 event with announcements and gameplay experiences by inviting everyone to play the next generation now on the Xbox 360 system. The announcements highlight how the world’s greatest game creators are stretching the bounds of what’s possible in high definition and online storytelling and included the following:

• A landmark partnership announced between Academy Award-winning writer, director and producer Peter Jackson, Academy Award-winning screenwriter Fran Walsh, and Microsoft Game Studios will create two new interactive entertainment series exclusively for Xbox 360 and Xbox Live. The first series will be a collaborative effort with Bungie Studios to co-create the next great chapter in the “Halo” universe. The second series will be an entirely original property targeted at bringing new audiences into the captivating world of interactive entertainment. In addition, Microsoft Game Studios will partner with Jackson and Walsh to establish Wingnut Interactive, a studio dedicated to the creation of world-class interactive entertainment.
• “Halo Wars” is an all-new real-time strategy game based on the legendary “Halo” universe and designed exclusively for Xbox 360 by Ensemble Studios, creators of the “Age of Empires” franchise.
• Rockstar and Take-Two announced they will provide Xbox 360 gamers with exclusive access to two downloadable, epic episodes of “Grand Theft Auto IV” via Xbox Live, each with hours of entirely new gameplay and available only on Xbox 360 just months after the release of the title. 
• Ubisoft confirmed that the next “Splinter Cell” title, the next installment in the series after “Splinter Cell Double Agent,” will be a console-exclusive on Xbox 360, a testament to the ability of Xbox 360 to deliver a complete experience no other console can match.
• 2K Games confirmed that “BioShock,” a revolution in the genre that will forever change the expectations for first-person shooters, will be released exclusively on Xbox 360 and Microsoft Windows next spring.
• “Project Gotham Racing 4,” the latest addition to the best-selling racing franchise from Bizarre Creations exclusively for Xbox 360, was unveiled. “Project Gotham Racing 4” promises to continue the “Project Gotham Racing” pedigree of innovation by introducing exciting new experiences to racing fans worldwide.
• The beloved “Banjo-Kazooie” franchise will breathe new, high-definition life on Xbox 360 exclusively from famed developer Rare Ltd.; astonishing next-generation visuals and presentation reunite beloved characters Banjo, Kazooie and Gruntilda — among other fan favorites — with their sharp wit and hilarious sense of humor.
• Microsoft Game Studios announced its highly anticipated new massively multiplayer online game, “Marvel Universe Online” for Xbox 360 and the Windows Vista operating system, developed by industry luminaries Cryptic Studios, creators of the smash hit “City of Heroes.”
• Two additions to Xbox Live Arcade were announced: the first-person shooter that pioneered the network-gaming era, “DOOM,” from acclaimed developer id Software and Activision, is available today for download via Xbox Live Arcade. The game includes the original four-episode, single-player game, four-player split screen (cooperative and deathmatch) and four-player cooperative and deathmatch over Xbox Live. Also coming to Xbox Live Arcade soon is “Sensible World of Soccer” from Codemasters. Based on the classic 1994 Amiga title, “Sensible World of Soccer” will let gamers choose between the original graphics or an updated, high-resolution look and feel — while still capturing the original’s entire world of football.
• Arriving at retailers in North America, the U.K, France and Germany in mid-November 2006, the Xbox 360 HD DVD Player will retail for $199.99 in North America (estimated retail price)* and €199.99/£129.99 (estimated retail price)* in the U.K., France and Germany. The Xbox 360 HD DVD Player comes with the Universal Pictures’ blockbuster film Peter Jackson’s “King Kong” on HD DVD (for a limited time) and the Xbox 360 Universal Media Remote.
  

“Xbox 360 is changing the way developers are telling stories today — from the industry’s most beloved franchises to exciting new properties,” said Peter Moore, corporate vice president of the Interactive Entertainment Business in the Entertainment and Devices Division at Microsoft. “We are inspiring the imaginations of the entertainment industry’s best and most creative talent to take their franchises in exciting directions, while also spinning new tales for everyone.”

“We are incredibly pleased to be here in Barcelona to talk about the next chapter of Xbox and how Xbox 360 continues to deliver on the promise and potential of the next generation,” said Chris Lewis, regional vice president of the Home and Entertainment Division, Europe, Middle East and Africa (EMEA), at Microsoft. “As we prepare to launch some of our biggest global titles and best regional content both right now and well into the future, consumers will have much to choose from with a system designed for high-definition and online entertainment. We are the only next-generation experience that seamlessly connects players to their games, friends and entertainment content.”

Xbox 360 Stretches Popular Franchises in New Directions

Xbox 360 continues to expand the interactive entertainment landscape, enabling industry superstars to take beloved franchises in exciting new directions. Microsoft Game Studios announced its partnership with Peter Jackson to herald in a new age of interactive entertainment that can only be realized on Xbox 360 and Xbox Live. The goal of this partnership is to create new stories and redefine the way they are told. The first part of this long-term relationship is for Jackson, Walsh and team to bring to life two new interactive entertainment experiences exclusively for the Xbox 360 and Xbox Live. The first project is to co-write, co-design and co-produce a completely new and original chapter in the “Halo” universe in collaboration with Bungie Studios. The second project is an entirely original property from the team in New Zealand that will not only bring a whole new interactive story to life, but will also captivate new audiences that have yet to discover the power of interactive entertainment.

In addition, in collaboration with Microsoft Game Studios, Jackson and Walsh are creating Wingnut Interactive. The two will create a world-class interactive entertainment studio that fuses the strength of Microsoft’s technology and interactive entertainment experience with the creative and imaginative excellence of the Wingnut Interactive team.
 
“Microsoft has built an amazing living canvas with Xbox 360 and Xbox Live, which allows the storytellers of our time to express themselves in a new medium. They have fundamentally changed how people think about games,” Jackson said. “My vision, together with Microsoft Game Studios, is to push the boundaries of game development and the future of interactive entertainment. From a movie-maker’s point of view, it is clear to me that the Xbox 360 platform is the stage where storytellers can work their craft in the same way they do today with movies and books but taking it further with interactivity.”