Grapevine, TX - October 10, 2009 - Activision Publishing, Inc. (Nasdaq: ATVI) Xbox 360® video game and entertainment system from Microsoft and GameStop, the world’s largest video game and entertainment software retailer, have teamed up to offer fans an exclusive opportunity to be among the first to play the highly anticipated, critically acclaimed videogame DJ Hero™ on national DJ Hero Demo Day at GameStop stores in the United States on Sunday, October 11th, 2009 from 10:00am to 6:00pm. Gamers, DJs and music fans that visit GameStop stores to take the game for a spin on Xbox 360 consoles can enter to win more than 1,000 prizes* including a VIP trip to meet EMINEM and see him perform, as well as a host of other exclusive items.
WHAT: Be the first to play DJ Hero and win one of over 1,000 prizes:
- Grand Prize (1 Winner) - VIP trip for you and a friend to EMINEM’s concert at the Voodoo Music Experience in New Orleans on October 30, 2009, Exclusive invitation to EMINEM’s sound check, VIP meet and greet with EMINEM, 2 Xbox 360 DJ Hero Renegade Editions signed by EMINEM, 2 Xbox 360 consoles, 2 Xbox LIVE Messenger Gold Packs, 2 DJ Hero exclusive prize packs
- 1st Runner Up (10 Winners) - Xbox 360 DJ Hero Renegade Edition signed by EMINEM, Xbox 360 console, Xbox LIVE Messenger Gold Pack
- 2nd Runner Up (1,000 Winners) - DJ Hero exclusive prize pack including: DJ Hero hat, keychain, pen and sticker
WHERE: All United States GameStop locations – For more information on an event near you, log on to www.gamestop.com and search using the “Store Locator,” or visit djhero.com for more information
WHEN: Sunday, October 11th, 2009 from 10:00am to 6:00pm
Expanding upon the revolutionary easy to pick up/challenging to master gameplay mechanics developed and refined in Guitar Hero®, DJ Hero delivers an all-new interactive music experience that allows players to start the party and not only experience, but to hear music in an all-new way. With over 100 individual songs, highlighted in 93 unique never-before-released mixes that blend genres of music, including hip-hop, pop, rock and dance, DJ Hero delivers the most diverse and international collection of music ever assembled in a music game by incorporating anthems from legendary artists. Created exclusively for DJ Hero, the turntable controller immerses fans into DJ culture and a sea of music as they utilize and master various DJ techniques including scratching, crossfading and sampling, while leaving room for creative expression with a variety of effects and player chosen samples and scratches, transforming a face in the crowd into the life of the party.
DJ Hero is being developed by FreeStyleGames for Xbox 360®, the PLAYSTATION®3 and PlayStation®2 computer entertainment systems and the Wii™ system from Nintendo. The game is rated “T” (Teen – Mild Suggestive Themes, Lyrics) by the ESRB. For more information about DJ Hero, please visit djhero.com, facebook.com/djhero and twitter.com/djhero. To pre-order DJ Hero, check out djhero.com/preorder.
All information contained in this news post comes directly from a press release sent out by GameStop and Activision.
